Purpose
Teach partners how to prepare a Microsoft Marketplace business profile that clearly communicates expertise and improves customer discoverability.
Microsoft Marketplace self-paced course
MS-MP-BP-101 Create a Business Profile for Microsoft Marketplace to Get Sales Leads and Referrals
A practical course for Microsoft partners who need a stronger Partner Center business profile for Marketplace visibility, customer discovery, sales leads and referrals.
Audience
Microsoft partner administrators, alliance leads, marketplace managers, sales operations teams and partner marketing teams.
Outcome
Learners produce a complete business profile pack with regional scope, positioning copy, profile assets, expertise tags, location plan and governance rhythm.
Source alignment
Course scope mapped from Microsoft Partner Center business profile guidance.
This course is built from the provided article summary for “Create a business profile for Microsoft Marketplace to get sales leads and referrals” and aligned to Microsoft’s current Partner Center and Marketplace documentation entry points.
Enrolment gate
Register before opening the workspace.
Submit the form to notify Skunkworks Academy and unlock local browser access to the course workspace.
Curriculum
Eight structured modules.
Complete each module and capture progress. The final module produces the business profile capstone pack.
Readiness checklist
Use this before publishing or refreshing the profile.
The checklist turns the course into a profile quality review control.
Final Knowledge Check
Randomized assessment: 50 MCQs plus 5 case-study questions.
A pass threshold of 80% is recommended before submitting capstone evidence.
Capstone Project
Create a Marketplace business profile pack.
Document the region, company introduction, profile assets, expertise tags, locations and governance plan. Export the evidence file for facilitator or internal review.